As this idea was too expensive to start with, I had to find a USP which is at least somehow related to my initial one. The plan was to sell one type of backpack + customizable rubber patches but I expected to face a minimum order quantity when finding a supplier. That’s why I changed my idea again. The new plan was to use a color spray to customize each rubber patch. If my color-spray idea works, I could also customize the backpacks by hand, something like Casey Neistat does with his suitcases.
That said, in the comments of the above YouTube video I found some kind of business validation: Screenshot showing a YouTube comment There seems to be at least some demand. backpacks Telemarketing list with rubber patches. Sound good to me. Simple to start, and after successful validation (aka making sales), I could easily improve by offering more rubber patch versions until I’m able to actually offer customizable backpacks alá NikeID. So far, so good.
Now it was time to find a supplier who can help me build my business. PRODUCT SOURCING Finding a good and reliable supplier is crucial for any ecommerce business. The first website I visited was, obviously, Alibaba.com. There’s no other website with that many suppliers. Personally, I’ve had good and bad experiences with suppliers from Alibaba in the past. As the majority of my experiences were good, I wasn’t afraid to look for suppliers on it, even though some voices on the web are brutal when talking